Friday, June 19, 2009

OLD VS. NEW



What is old media?


The answer seems rather simple, TV, newspapers, magazines, radio, brochures. Basically any form of communication by which information was presented before the appearance of the internet and the new communication technologies. So, therefore we can define new media as anything that emerged after the introduction of the internet. A few examples are; blogs, social networking sites, You Yube, among the many other web-related communication technologies.

Yet another way to distinguish new media from old media is by looking at the way information is presented. With old media communication becomes one way, whereas with new media communication becomes two ways. That is to say, old media gave us the information that they thought it would be relevant to us; therefore we are just mere recipients of it. With new media, we not only receive information, but also create it at the same time; a simple example would be blogging.

Based on these statements we can also say that control of the message/information and the speed with which it is delivered becomes fundamental when distinguishing old media from new media.

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